Not a Dog to be Seen!
What to do when itβs quietβ¦ο»Ώ
There are down months in the grooming industry. Traditionally in Australia it is May, June and July that are quieter months. A new business may find it difficult to fill appointments in these months.
Below is a list of valuable ways to use this down-time
If you have an existing business, it is time to get a re-booking system in place
Make sure to re-book every client who comes through your door
Offer incentives to regular clients
Run specials on popular breeds in low months
Take a holiday or encourage staff to take a break
Use this time to up-skill. Let your clients know you are closed for a day so you can attend a seminar
Network with other groomers β you may have a range of complementary skills and be able to work together?
Deep clean your shop, tools and equipment
Re-model your shop! There are many budget friendly ways to do this. Painting, reorganising shelving and displays etc
Update your social media - schedule posts on Facebook - learn how to use Canva - do a Social Media course online
Spend time at the local park talking to people
Use the local council; often they have support programs for small business
Always watch your bottom line but do not panic on quiet days. Rather, focus quarter to quarter for a clear picture of how your business is running.
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