Contributor Profiles
YOUR INDUSTRY EXPERTS
Every course and tutorial on igroomhub is created or led by experienced professionals across the grooming industry. Some are familiar faces in the grooming world. Others are emerging voices with fresh insights to share. All of them care deeply about kind, skilled, and practical grooming - and they’re here to pass it on.
Natalie West
Professional dog grooming educator and director of igroomhub and Dog Diversity, based in Melbourne, Australia
Alicia Fragiadakis
International Master Dog Groomer with over 18 years of industry experience, competition judge, and educator.
Tiarne Perkiss
Award-winning competition groomer and educator, member of Groom Team Australia, and the Quokkas Australian Grooming Team
Chuckie Lund
Professional dog groomer and judge specialising in hand stripping and terrier breeds, with over 18 years of experience and competition grooming.
Sue Wright
Award-winning pet stylist, judge, and educator specialising in Asian-influenced styling.
Tepra Woodward
Award-winning dog groomer, business owner, and competition groomer based in Sydney.
Michelle Weber
Award-winning dog groomer and educator with over 20 years of experience across competition grooming, creative styling, and hand stripping.
Prue Hammond
International Master Groomer, competition groomer, and educator with over 38 years of experience.
Colleen Beagley
Dog groomer and educator with a background in animal science and behaviour.
Taylan Bradley
Dog groomer, competition stylist, educator and presenter based in Melbourne, Australia.
Jessica Barden
Dog groomer and business consultant with a background in behaviour and training.
Virtual Contributors
No pulse, no problem.
Our virtual contributors may be code and character, but they’re just as committed to kind, clever grooming as the rest of the team.
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Crochet queen, scissor snob, and unofficial matriarch of the grooming world. Barb has over 60 years of grooming experience (and an opinion on absolutely everything). These days, she answers your toughest grooming questions with sass, wit, and the kind of wisdom you can’t Google.
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Part library, part Labrador, igroombot is our loyal little nerd — built to fetch answers, find tutorials, and point you in the right direction (without chewing your shoes). It knows the ins and outs of igroomhub and is always ready to help, whether you're lost on the site or just trying to remember where that Teddy Head tutorial lives.
Think of it as your 24/7 digital apprentice — polite, precise, and just a little too eager to please.
You can chat with igroombot simply by opening the little box in the bottom right of your screen.
Guest Contributors
From time to time, we’re joined by fellow groomers and experts who generously share their knowledge. You’ll spot them across a handful of special tutorials.
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I am passionate about positive and pro-active healthcare choices and encourage everyone to understand it is a person’s universal and biological right to be strong, healthy, happy and free.
I graduated with honours from the prestigious RMIT University in 2001 and established Platinum Chiropractic in Williamstown before joining Williamstown Chiropractic Health Group, and now practice in beautiful Ocean Grove at Whole Body Health and Wellness.
I love to share in the healthcare of families and as a mother of three children myself, I delight in supporting the miracles and challenges that surround conception, pregnancy and childbirth.
In addition, a large portion of my practice revolves around sports chiropractic, particularly with children, and maximizing the performance of athletes attesting to the undeniable benefits they achieve from an optimally functioning spine and nervous system.
I am a member of the Chiropractors Association of Australia, the International Chiropractic Paediatric Association as well as a research partner of the Australian Spinal Research Foundation.
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Sarah has owned, exhibited and bred Irish Soft Coated Wheaten Terriers for almost 15 years. As a groomer, she loves sharing her expertise in the breed and teaching other groomers how to correctly trim Wheaten Terriers.
Sarah has been successfully running her own busy salon, Animal Mad Dog Grooming, in Wheelers Hill, Melbourne, for 13 years.
Sarah enjoys participating in grooming competitions with her Wheaten Terriers and has won multiple awards including Best in Show and Runner Up in Show at various competitions.
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Georgina has been surrounded by dogs all her life, growing up amid a pack of ten Old English Sheepdogs and one wiley Fox Terrier. Animal welfare is her enduring passion, and her hair-raising adventures have encompassed everything from injured snakes and orphaned kangaroos to troubled horses and shy dingoes.
A biologist, canine behaviourist and Internationally Certified Master Groomer, she has worked – literally – with all creatures great and small, in zoos, vet clinics and wildlife and domestic animal shelters.
Qualifications
Internationally Certified Master Groomer (International Professional Groomers Inc)
Certificate III in Pet Grooming
Certificate III in Dog Behaviour & Training
Bachelor of Science, major in Ecology, minor in Behaviour
Graduate Certificate in Canine Science
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Will's family bred and showed Irish Setters (his father still breeds them), and as a junior Will bred English Cockers. Will made his ring début at the age of seven with one of his father's setters, and from then on he was very active (and successful) in Junior Showmanship, and the breed ring, with a variety of breeds.
Will always wanted to be a handler, but before embarking on a handling career he worked for Garry MacDonald in Canada, and for Bobby Stebbins in the States – gaining experience, honing his skills, and perfecting his craft.
Will started handling professionally in 1986, and in 1987 took the Irish Setter Ch. McCammom Impresario to Top Dog All Breed. This also set a record as the youngest handler to have a Top Dog All Breeds. Will is one of only 5 handlers who has had more than one Top Dog All Breeds. Will has had a dog in the Top Ten All Breeds since 1991!
Will is often referred to as the “Wayne Gretzky of dog shows”, Will is proudly Canadian and arguably the most recognized professional handler in Canada! Will is now a published author, his book "For the Love of Dogs" was published in 2014. He had the honour of winning Best In Show at the Westminster Kennel Club Dog Show 2015 with the beautiful Beagle bitch, Am/Can. Ch. Tashtin's Lookin For Trouble, aka Miss P.
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Believing that you should always do what you love, Allison Alexander became a professional handler in 1987 and has been presenting Canada's top dogs ever since.
With more than 550 All-Breed Best in Shows, she is proud to have been highly awarded at such prestigious shows as Crufts, the World Dog Show, Westminster Kennel Club, and the AKC Invitational.
In addition to her wins as an all-breed handler, Allison has spent more than 30 years perfecting the art of presenting one of the dog world's most difficult breeds to master: The Poodle. Today, she is internationally recognized as one of the world's most talented and experienced Poodle handlers.
Allison has proven that hard work, dedication, and passion can take you absolutely everywhere in this wonderful sport, which is why she is committed to supporting, promoting, and giving back to the dog community. Currently, she is President of the Canadian Professional Dog Handlers Association, Vice-President of the Canadian Kennel Club Foundation, and a regular contributor to dog magazines in several countries.
In 2017, Allison launched Leading Edge Dog Show Academy, the world's first online dog show training school. Her mission is to help mentor a new generation of dog show enthusiasts through innovative video-based grooming and handling lessons. She looks forward to working with enthusiastic students as they perfect their skills on the way to the winner's circle.
Sit back, as she brings a lifetime of grooming and handling lessons to video, here at igroomhub.
Tutorials, resources, and support for the modern dog grooming industry.
GROOMERS + STUDENTS
ONLINE COURSES
DOG GROOMING BUSINESS
PET PARENTS
Structured theory courses and industry certification for groomers and students. From foundational study to advanced skills.
Hundreds of tutorials, resources, and breed references for working groomers and students at every stage.
Home grooming education for dog owners. From choosing the right dog to maintenance grooming between professional appointments.
Free tools, resources, and guidance for groomers running a business, whether solo, mobile, or managing a team.
