You just finished your course. You've got your scissors, your table, your dryer, your shampoos, your insurance, and a head full of knowledge you didn't have six months ago. You're excited. You're also terrified. And somewhere in that mix, a little voice says: maybe I should charge less to start, just until I build my confidence.

Stop right there.

You can’t price dogs like they’re coming off a conveyor belt. Here’s what really matters.