Learn how to create Arrow's signature Gatsby Trim. This advanced poodle tutorial covers the dramatic S-shaped neckline, balancing the topknot and chest, clipper placement, scissoring techniques and adapting the Gatsby to different body styles while maintaining clean poodle proportions.

Our new Find a Groomer directory is live, a public page where pet parents search for member groomers near them. Free with your membership, takes two minutes to set up. Members, click through for full instructions.

Louis is all about soft lines, fluffy legs and a gorgeous teddy bear face. Pick up plenty of attachment comb, blending and finishing tips from Tay throughout this polished pet trim tutorial that's both adorable and easy for owners to maintain.

Nat’s presentation at Westgroom 2024. Nat talks about handling, communication, emotional welfare, owner expectations, team culture, continual learning, and the responsibility we carry when working closely with dogs every day.

We’ve moved a few things around, and these interviews are now available in the Replay Room in the Groomerverse.

Big shave-down, but breed style head.
Alicia demonstrates a practical summer clip using a #7 blade, explaining why sometimes comfort and skin health need to take priority over maintaining a longer style

Michelle’s top styling and timing tips too!

Michelle shows how she creates a practical teddy bear style that’s soft, youthful, easy to maintain, and comfortable for everyday life.

Sit in on one of Nat’s research interviews for Modern Principles of Behaviour Informed Dog Grooming, and meet the lovely Sasha Riess

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Where your finish starts! Done properly, it gives you a clean, even base for clipping and scissoring.

Get Tiarne’s expert insights on grooming this big, beautiful breed.
This is a practical walkthrough of grooming a young, developing giant breed, with a focus on handling, coat management, and creating a balanced outline that suits both the dog and the breed.

When it’s a hard no from the dog.

These videos show how routine, communication, and patience can gradually improve the grooming experience for a dog who finds the process difficult.

The aim of this groom is a soft, rounded finish that borrows from Asian Fusion styling while remaining realistic for everyday grooming.

Watch past seminars and interviews anytime

Set clients up from day one

Handling nerves without slowing down.
You’ll see how asking instead of forcing changes the entire experience for a nervous dog, reduces physical strain on the groomer, and creates a calmer, more efficient workflow.

A neat, controlled teddy finish.
The focus is on preparation, efficient clipper work, and creating a clean transition between a shorter body and fuller legs.