Here’s what most people don’t see. And what every good groomer knows.

Without a mandatory baseline, people find other ways to legitimise themselves. Some cling to who trained them, how long they’ve been grooming, or their standing in the community. Others tear down those who do things differently to protect their own position.

Apparently burnout is just an excuse. If you haven’t landed a brand deal or sponsorship, it’s because you don’t deserve one. And if you're not where you want to be, it's because you’re not working hard enough.

We’ve all had that call (well… many) from clients wanting to push back their winter grooming appointment.

“I don’t want Fluffy to get cold!”

Grooming isn’t just dip, clip, and snip anymore. The job has come a long way, and it’s too important to skip the concepts that protect both dogs and groomers.

Why we love the Refuresh deshedding tools.

Running your own grooming business or working as a contractor gives you flexibility, independence, and creative freedom—but when it comes to maternity leave, it can leave you wondering: What am I entitled to?

A guide for new pet parents to help your puppy build confidence and comfort at the grooming salon

Grooming requires handling, movement, lifting, brushing, drying - it’s a lot. What used to be a routine visit can become uncomfortable or stressful for a senior dog. That’s why groomers adjust their approach with older dogs to keep things safe, kind, and as stress-free as possible.

Brushing your pet’s coat is not only a great way to keep them looking good, it’s actually an essential part of managing their overall health and comfort.

If you’ve been researching a career in dog grooming, you’ve probably come across a few different terms — dog groomer, pet stylist, even master groomer. It can get confusing fast!

One question we hear a lot is: What’s the difference between a dog groomer and a pet stylist?

Let’s break it down.

Videos are popping up showing dogs biting, snapping, flinching, and pulling away—stressed out and trying to escape while an HV dryer is aimed straight at their face. And yet, somehow, they’re being framed as funny.